Helvetica at 50

Helvetica at 50

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The typeface's dominance over the past half-century, cemented by the release of Neue Helvetica in the 1980s, has now inspired a documentary, Helvetica, and exhibitions on both sides of the Atlantic.

     Bland uniformity

But not everyone is a Helvetica lover. Type "I hate Helvetica" into Google and there are forums for people who rage at the mindless "corporate chic" of this dominant font. They see it as a vehicle for social conformity through consumerism, shifting product with a great big steam-roller of neutrality.

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